This ad is for Modern Shoe Hospital, a shoe repair shop in Newfoundland, Canada. The ad was created by Target, St John's and is breathtakingly simple. A wonderful concept, and astounding copy that everyone understands and relates to within seconds. I absolutely adore this ad, and it reaffirms my love for magnificently-crafted copy. Excellently eloquent and exquisitely effortless. I can't praise this enough. Superb.
Good job this isn't a Durex AD!!!11!!
ReplyDeleteI don't think anyone would repair condoms...
ReplyDeleteTurn them inside out to get two uses though
ReplyDelete