A Peeling Design

Sometimes an ad is so delightfully crafted you don't care about the message or the brand. You just want to admire it. This is one those ads unfortunately for WMF. No one will remember their brand name and they'll only remember the beautiful art direction. Sorry guys. These fine ads were created by KNSK, Hamburg and you have to take your hats off to them because they are stunning. I really do like the copy too. Using the words "the art" really suits these ads. Although on the carrot ad, I'm pretty sure this peeler does NOT save time. Look how thin it is. Apart from this, I love them and I hope you love them just as much.  




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