Now this I 'Like'.
It's becoming harder and harder to find innovative ways to use social media but this is a great idea.
Crafted by Brazilian agency AGE Isobar, condom brand Olla Condoms sent Facebook friend requests to men from their unborn children by suffixing 'Jr.' on the end of their names.
A clever idea, and although I'm sure it's against Facebook usage rules, who cares?
I think this is a brilliant way hammer the message home, and it's also a great promotional video for the agency.
Watch the agency video below.
Don't Bank On It
I'm not going to lie to you, I don't know much about this company, other than that they are apparently the "leading financial institution in Middle Georgia and Metro Atlanta."
I don't even know who produced this ad and whether it was in-house or not. I probably could have found out but you know what, I couldn't be bothered.
Because this ad made me angry.
These guys are significantly different to other banks.
And what better way to display this than a different colour paperclip? What mavericks.
What? You mean they use red paperclips? No-freaking-way-man. These guys are ker-azy.
Fuck off, State Bank and Trust Company.
I don't even know who produced this ad and whether it was in-house or not. I probably could have found out but you know what, I couldn't be bothered.
Because this ad made me angry.
These guys are significantly different to other banks.
And what better way to display this than a different colour paperclip? What mavericks.
What? You mean they use red paperclips? No-freaking-way-man. These guys are ker-azy.
Fuck off, State Bank and Trust Company.
Cup of Sea
Sometimes an Art Director comes up with an idea and will stop at nothing to ensure it's approved.
This is one of those.
This picture looks like a sewage spill in the ocean. It doesn't look appealing. Yes, it matches the copy, and it gives the impression that McDonald's have big-ass coffee, but it looks disgusting.
Would you buy this coffee? Imagine if Starbucks or Costa advertised their coffees like this.
I'm sure several Art Directors are nursing semis because of this ad, and I'm happy for them, but DDB Helsinki, this is what I'd refer to as 'Creative Wank'. Beautifully executed and designed, but no real conception or thought behind it. Maybe I'm being harsh, but I like being harsh.
If DDB think this ad will sell coffee, they really need to wake up and smell the... yeah, you get it.
Labels:
DDB,
Finland,
Helsinki,
McDonald's
Pope Benetton XV
Uh-oh.
How did Benetton ever think these ads would be a great idea?
They call this the 'Unhate' campaign, but it already has caused more hate from religious extremists than anything else. Despite this being an extremely brave and bold series, and I'm all for taking risks, I don't see this ending well.
I think Italian agency, Fabrica have made this series controversial for controversy's sake, with the image of the Pope kissing Ahmed Mohamed el-Tayeb, one of Islam's leading figures, being hung from a bridge near the holy city, just to crank up the shock value.
The Pope picture has already been withdrawn. Father Federico Lombardi criticised the company for such exploitation of the Pope's image. He was quoted as saying:
"We must express the firmest of protest for this absolutely unacceptable use of the image of the Holy Father, manipulated and exploited in a publicity campaign with commercial ends." He goes onto say that "this shows a grave lack of respect,...an offence to the feelings of believers...and a clear demonstration of how publicity can violate the basic rules of respect for people by attracting attention with provocation."
Other embracing images include U.S. President Barack Obama and Venezuelan President Hugo Chavez, Germany's chancellor Angela Merkel with French president Nicolas Sarkozy, Palestian leader Mahmoud Abbas and Israeli prime minister Benjamin Netanyahu, China's leader Hu Jintao and Barack Obama and North Korean leader Kim Jong-il and Lee Myung-bak, President of South Korea.
Yeah, I'm not sure how Benetton are going to dig themselves out of this.
How did Benetton ever think these ads would be a great idea?
They call this the 'Unhate' campaign, but it already has caused more hate from religious extremists than anything else. Despite this being an extremely brave and bold series, and I'm all for taking risks, I don't see this ending well.
I think Italian agency, Fabrica have made this series controversial for controversy's sake, with the image of the Pope kissing Ahmed Mohamed el-Tayeb, one of Islam's leading figures, being hung from a bridge near the holy city, just to crank up the shock value.
The Pope picture has already been withdrawn. Father Federico Lombardi criticised the company for such exploitation of the Pope's image. He was quoted as saying:
"We must express the firmest of protest for this absolutely unacceptable use of the image of the Holy Father, manipulated and exploited in a publicity campaign with commercial ends." He goes onto say that "this shows a grave lack of respect,...an offence to the feelings of believers...and a clear demonstration of how publicity can violate the basic rules of respect for people by attracting attention with provocation."
Other embracing images include U.S. President Barack Obama and Venezuelan President Hugo Chavez, Germany's chancellor Angela Merkel with French president Nicolas Sarkozy, Palestian leader Mahmoud Abbas and Israeli prime minister Benjamin Netanyahu, China's leader Hu Jintao and Barack Obama and North Korean leader Kim Jong-il and Lee Myung-bak, President of South Korea.
Yeah, I'm not sure how Benetton are going to dig themselves out of this.
John Lewis Christmas Ad
What better way to announce Ad-miration's arrival back into the blogosphere *shudders* than to write about Adam and Eve's long-awaited follow up to the John Lewis Christmas advert?
This advert is just pure magical. It's a tear-jerking, emotional roller coaster and I know there are thousands of people who have shed a tear to this ad. And it's such an original concept to have a child eagerly awaiting Christmas morning not because he wants to receive gifts, but because he cannot wait to give his gift to his parents. It's a novel, sentimental and unbelievably charming spot and it's hard not to smile and be affected by this.
The final line of, "For gifts you can't wait to give" is beautiful and rounds of this ad perfectly.
This ad uses a cover of The Smiths' "Please, Please, Please Let Me Get What I Want", cost over £5m to produce, and has already trended worldwide on Twitter, been viewed almost 1.5 million times on YouTube, and is already being talked about as one of the best Christmas adverts of all time.
Kudos to Adam and Eve who have created a Christmas phenomenon. If they continue causing the public to eagerly anticipate these ads year after year, I see them going down in history as one of the very best.
What Coca-Cola advert?
Previous Ads:
John Lewis' 2010 Christmas Ad
This advert is just pure magical. It's a tear-jerking, emotional roller coaster and I know there are thousands of people who have shed a tear to this ad. And it's such an original concept to have a child eagerly awaiting Christmas morning not because he wants to receive gifts, but because he cannot wait to give his gift to his parents. It's a novel, sentimental and unbelievably charming spot and it's hard not to smile and be affected by this.
The final line of, "For gifts you can't wait to give" is beautiful and rounds of this ad perfectly.
This ad uses a cover of The Smiths' "Please, Please, Please Let Me Get What I Want", cost over £5m to produce, and has already trended worldwide on Twitter, been viewed almost 1.5 million times on YouTube, and is already being talked about as one of the best Christmas adverts of all time.
Kudos to Adam and Eve who have created a Christmas phenomenon. If they continue causing the public to eagerly anticipate these ads year after year, I see them going down in history as one of the very best.
What Coca-Cola advert?
Previous Ads:
John Lewis' 2010 Christmas Ad
Labels:
Adam and Eve,
Christmas,
John Lewis,
Morrissey,
The Smiths
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